FRANKFURT, GERMANY (Thursday 7th December 2017) Today marks the start of the final event on the esports racing calendar, the 2017 Esports WRC Powered by Hyundai Grand Final.
Brendon Leigh (United Kingdom) took the first ever F1 Esports Series title in an amazing deciding race that kept the F1 press room, paddock, TV and online audiences enthralled. The ESPORTS+CARS driver took the lead in an audacious move on the last lap of a three race series to clam the new virtual title.
LONDON, UK (Tuesday, December 13, 2016): In it’s inaugural year of existence eSPORTS+CARS signed off with a domination of the Forza Championship season 2.
With coverage live streamed on gaming social media platforms Twitch and Microsoft’s Beam, the broadcast hosted from Los Angeles showed how quickly eSPORTS+CARS have established itself as the team to beat on console based racing games.
As the traditional motorsport season comes to an end, leading research firm Nielsen has revealed new insights into the virtual version of the sport.
It claims that eSports sponsorship has a bigger impact on brand awareness and purchase intention than brands that are engaged in traditional sports.
Nielsen is also providing eSPORTS+CARS and its partners with even more confidence in the on-line racing genre with this insight.